by: Al Oberm
Chrysler may be feeling some pain in the USA, but overseas they are realizing some excellent results. According to a Chrysler spokesperson, international sales are up 14 percent through August of 2006 with 15 straight months of month-to-month increases. The news is even better in Western Europe. Chrysler reported an increase of 35.6% in August 2006 compared with the performance from a year ago, and a sales increase of 15.5% for the year-to-date through August 2006. According to JATO Dynamics, a market information company, Jeep sales were up 25% in Europe through August compared to 2005, much of the increase due to the excellent performances of the new Grand Cherokee and Commander. These impressive sales results have made Chrysler the second fastest growing automotive group in Europe, second only to Fiat, and Chrysler predicts that international sales will account for 9% of total sales by 2007.
Looking at the sales numbers it’s easy to see why the folks at Chrysler were excited about the unveiling of their production version of the two-door Jeep Wrangler and four-door Jeep Wrangler Unlimited for the first time in Europe at the recently held Paris Motor Show. The Paris Motor Show is a major event that is held every two years. It is a trend-setting showcase for the automotive industry around the world and it attracts participants from all corners of the globe. The newly demo’ed Wrangler and Wrangler Unlimited models are powered by a new 2.8 liter diesel engine and feature a broad array of new off-road features. They will hit European dealer showrooms around April of 2006, and Chrysler feels they’ll be a big hit. Why shouldn’t we believe them? They seem to have an excellent grasp on the European market at the moment.
It is good that Chrysler, an American car manufacturer, and Jeep are making themselves known around the world and realizing some excellent results. Now if only we could get our hands on those diesel powered Wranglers here in the good ole’ USA. Then we all might be happy!
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