Thursday, February 14, 2008

Emission changes could limit car choices

AUTO INDUSTRY REPORTER

TORONTO -- Provinces that adopt California's proposed standards on auto emissions will find the supply of vehicles severely restricted, senior executives of auto makers in Canada warned yesterday.

And it won't only be the gas-guzzling sport utility vehicles - the bane of environmentalists - that are choked off. The supply of all vehicles will suffer, said Reid Bigland, president of Chrysler Canada Inc.

"You're going to have reduced selection of products and they're going to have increased costs," Mr. Bigland said in an interview at the Canadian International Auto Show in Toronto.

His comments were echoed by executives from General Motors of Canada Ltd., Honda Canada Inc. and Toyota Canada Inc. as several provinces consider adopting California's emissions rules, which are more restrictive and come into play sooner than the U.S. federal government regulations approved last year that Canada has said it will match.

The California regulations are scheduled to be phased in from 2011 to 2016 - compared with 2020 for the federal U.S. and Canadian standards.

They are estimated to translate into fuel economy of 43 miles per gallon (69 kilometres), compared with a 35-mile-per-gallon level adopted by Washington and Ottawa. The figures represent an average for vehicles produced by any single manufacturers. As a result, the auto makers may hold back offering certain vehicles for sale in some markets, especially if those markets adopt California standards, to keep their average MPG down.

Quebec is well down the road to adopting the more restrictive California rules and British Columbia said Tuesday in a Throne Speech that it will also move in that direction.

"To further reduce transportation-related emissions, this legislature will be asked to adopt new California-equivalent vehicle tailpipe emission standards, in tandem with California and a number of other states and provinces," the speech said. Manitoba and Nova Scotia would also like to adopt the stricter rules, auto industry officials said.

Environmental groups have criticized the new U.S. and Canadian standards as being inadequate, and regard the stricter California rules as the minimum action necessary to help reduce greenhouse gases emitted by automobiles.

Mr. Bigland glanced at a green Dodge Viper behind him on the floor of the auto show and acknowledged that Chrysler would not be able to sell the super sports car in any province that adopts the California rules.

Canada represents just 2 per cent of the global vehicle market and single provinces are an even smaller fraction, Mr. Bigland said, noting that "if you think we can dictate the world standard, it's just not going to happen."

By the 2011 start date for the phase-in of the California rules, "the majority of cars and sport utility vehicles that we sell now would just not be available," said David Paterson, vice-president of corporate and environmental affairs for GM Canada.

The Chevrolet Volt electric vehicle that General Motors Corp. is aims to have on the market by 2010 would be one vehicle that GM could sell, he said.

Meeting the U.S. and Canadian standard of 35 miles per gallon by 2020 will be difficult enough, Mr. Paterson and other executives said. The fuel economy of GM's existing subcompacts isn't that high, he added.

What gives the auto makers some hope is that California's effort to have separate standards, which is backed by some 20 other U.S. states, is tied up in the courts at the moment.

But Jim Miller, executive vice-president of Honda Canada Inc., cautioned that all three leading contenders to replace U.S. President George W. Bush have said they support the California regulations.

Consumers in provinces where choice is restricted will simply buy their vehicles in a neighbouring province or in the U.S., industry officials said, noting how Canadians flooded over the border to buy cheaper U.S. cars and trucks last fall when the loonie hit parity with the greenback.

1500bhp Viper does 275mph...?

A colleague of mine today came up to me brandishing a copy of MaxPower magazine, and inside, well, only a 1500bhp Dodge Viper that can hit 275mph. Many people may be inclined to think why? Why not?

Anyway, how far off do you think we are from the first road-leagal production car to crack 300mph - ridiculous I know, but I can see it coming...

http://www.maxpower.co.uk/article.asp?as...

www.lancerregister.com

Video: Meet the 2008 Dodge Challenger SRT8 Designers

Gale and Nielander

Continuing on our effort to take you into the heads of the folks who work here, enjoy this first portion of our RLD’s sit down with 2008 Dodge Challenger SRT8 designers Jeff Gale and Brian Nielander…a conversation inspired in large part by the 83 pages (no exaggeration) of questions the Red Letter community sent along back in November and December.

Plenty, plenty more of this to come…

Chrysler extends its Sirius contract to 2017


Chrysler extends its Sirius contract to 2017

Chrysler announced today that it has extended its relationship with Sirius Satellite Radio through 2017. The auto maker has offered Sirius radios, available as an option or a part of package, in its cars since 2003.

Sirius is also a part of Chrysler’s new MyGIG entertainment option which features a 30-gig hard drive, a GPS navigation with real-time traffic info and a USB port that lets owners download and store photos and music.

Last year, Chrysler also rolled out Sirius Backseat TV on its minivans and has expanded it to seven vehicles in its lineup. The feature allows back-seat passengers to watch channels such as Nickelodeon, Disney Channel and Cartoon Network.

Automobile Quarterly
Automobile Quarterly
This Day in Auto History:

2.14.1885
Benjamin B. Hotchkiss, firearms manufacturer and namesake of the 1903-1955 French automobile, dies in Paris, France at age 58
2.14.1912
The Rayfield Motor Car Company elects Frederick K. Thayer as President, Charles Hoult as Vice President, A. E. Schnitker as Secretary-Treasurer, and E. E. Staley as Sales manager - the brothers John, William, George, and Frederick Rayfield worked for their namesake firm, but were not corporate officers
2.14.1921
Nash increases the size of the Series 40 4-cylinder engine from 165.9 cid to 178.9 cid
2.14.1942
Racer Ricardo Valentine Rodriguez de la Vega is born in Mexico City, DF, Mexico
2.14.1965
Racer James Marcenac dies in Van Nuys, CA at age 69

Source: Automobile History Day By Day, by Douglas A. Wick

You can't mess too much with an icon

From Thursday's Globe and Mail

I doubt if they'll run 120 longhorn cattle down the street in front of the Metro Convention Centre in Toronto the way they did at the Detroit auto show, but the Dodge Ram pickup truck, which was in the spotlight of that stunt, will be on display at the Canadian International AutoShow, which opens to the public tomorrow.The chief designer for this all-important Chrysler product is Ralph Gilles from Montreal. He skyrocketed to prominence for his design work on the Chrysler 300, although he is always careful to point out he's just part of the team.

Chrysler lives or dies on its trucks, minivans and SUVs, which currently account for about 70 per cent of Chrysler's sales; of the products in that category, the Ram pickup is certainly the most important.

The Ram line of trucks has been around since 1981 and the first generation had fairly typical, squared-off body lines. But in 1994 the exterior got a big redesign to give it the look of a big rig truck. It was an instant hit with a huge front end and grille that looked nothing like Ford or Chevy. Sales soared.

So when time came for a new one, Gilles and his team knew they had to keep an aggressive look, but wondered whether to make a knock-off or try something fresh.

What they came up with for the 2009 Ram was fairly subtle. Most apparent is the new "head-down" grille, which makes the truck's front end appear to stick out. They also added some features like the Ram Box, which is a quarter-panel bin that can carry "up to 10 cases of 12-ounce beverages." There are also storage compartments all over the place on the interior.

Ralph Gilles became vice-president of Chrysler's Jeep/Truck Design in 2006. He grew up in Montreal after his parents immigrated via New York from Haiti.

He holds a bachelor of science degree in transportation design from the Center for Creative Studies in Detroit and a master's degree in business administration from Michigan State University.

Vaughan: Ralph, when the Ram came out in '94 it was a startling statement. That, surely, is a hard act to follow.

Gilles: Absolutely.

So how did you approach it?

Well, we looked at it as an icon.

We figured the C 100, you know the one everyone remembers, had that big over-the-road look …

That big over-the-top-look.

Kind of like the Jeep Wrangler, which became an icon, the Ram also became an icon. Even Chevy and Ford owners told us that.

But we actually looked the other way when we were trying to redesign it.

We looked at extreme themes like the PowerWagon concept and the Rampage concept. These were hinting at different directions, but clearly we were told by our customer base that we should evolve the icon one last time.

But this one is not as over-the-top as the previous one.

True, but it's aggressive in a different way.

We couldn't afford to make the grille bigger and more monstrous because that equals inefficient aerodynamics. So we went with an aggressive look with a forward canted grille like the Dodge Charger.

So we have aggression in a more athletic way than that classic, over-the-top way.

You also designed in some functional stuff like the bins on the sides of the truck.

You need space to put your stuff and we thought the best solution was in the dead space over the fenders.

Our customers have always said, "When my crew cab is full of people, I have nowhere to put my stuff." So the Ram box was a natural evolution.

That dead space, as you call it, over the wheels has been there forever, but nobody's taken advantage of it.

It's a bit of a pain in the butt, but with our simulation technology we're able to work on solutions without cutting a bunch of tools or bending metal. We're able to figure it out in computer space first.

And our manufacturing guys really joined forces with us and said we can do this in-house, we don't have to go to a supplier with all that expense. It's going to be built at the plant.

We're trying to turn ourselves into a customer-centric company. The customers might not tell you exactly how to do it, but they tell you they need it.

They wanted dry, lockable storage so we interpreted that and put it into a design.

You did the same thing inside on the floor. There's more storage in there.

Yeah, that comes straight from our minivan experience — Stow 'N Go.

People are using these vehicles as family commuters as well, so they want DVDs, they want heated seats, they want storage, they want all that stuff, so why not.

What is the personality, the identity of the Ram pickup driver as opposed to the Ford pickup driver or the Chevy pickup driver, because they're almost like cults? They don't tattoo the logo on themselves like the Harley owners, but they're loyal.

It's deep. The Ram guy has an image need. He's just a little more conscious of the look of his truck, he's the guy who waxes his truck a little more often.

We came out with those 20-inch wheels and still, to this day, there's almost a 30- per-cent take of 20-inch wheels. So they're a bit fashion-conscious, but they still need durability and ruggedness.

Belvidere plant idled by failure of press

A stamping press that produces vehicle body parts broke this week at Chrysler LLC's Belvidere assembly plant, forcing it to shut down and Chrysler to scramble to find other places that can make the panels.

On Wednesday, the company confirmed the breakdown and said dies to make the parts were being removed from the plant, which employs about 3,600.

Chrysler spokesman Roger Benvenuti said he didn't know where the dies were being taken but that moving them was a temporary solution until the press at Belvidere is repaired. He said he couldn't estimate how soon repairs could be made and the closing is being reviewed "on a shift-by-shift basis.""They're trying to get these parts available as soon as possible," Benvenuti said. "They have to use whatever solution they can to get the plant running again." He added that the dies will be returned to Belvidere once production is "back to normal."

A worker at the stamping plant who asked not to be identified said a main gear that drives the press broke, damaging secondary gears as well.

No replacements were available, so workers loaded the dies onto trucks Tuesday to be shipped to other plants and suppliers that have stamping operations. Body parts for the three vehicles made at Belvidere -- the Chrysler Caliber and Jeep Compass and Patriot -- will then be shipped back.

Bill Pruitt, vice president of Local 1268, wouldn't comment.

Sales of Caliber, Compass and Patriot built at the plant east of Rockford rose 63 percent last year, to 181,000. They were up 41 percent in January, but Belvidere is scheduled to lose its third shift at the end of February.

The plant also was idle for a week in January to adjust inventory and Feb. 4 after supplier Plastech Engineered Products Inc. temporarily halted shipments.